Project N° 5

MILLY - New York

  • Platform: Instagram / Web
  • Year: 2017
Rebrand campaign with Sagmeister & Walsh for Milly (by Michelle Smith)

The MILLY collection epitomizes bold, advanced contemporary fashion with a feminine edge. I was part of the team of Sagmeister & Walsh and developed some of the visuals for the Instagram campaign for MILLY based in New York City. To see more follow @milly on Instagram for the full campaign or see the whole project on

With: Sagmeister & Walsh



  • Advertising
  • Art Direction
  • Branding

Client: MILLY